
Fred Foster
Clip: Season 3 Episode 9 | 5m 22sVideo has Closed Captions
Fred Foster succeeds in the entertainment tech industry after dropping out of university.
From the world’s tallest building in Dubai, to Main Street Disney in Orlando, to the lights on Broadway in New York City, it is a Wisconsin company lighting the way. Fred Foster is the CEO of Electronic Theater Controls in Middleton and was chosen as one of the 10 most powerful people in the entertainment technology industry. All of this from a University of Wisconsin dropout.
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Wisconsin Life is a local public television program presented by PBS Wisconsin
Funding for Wisconsin Life is provided by the Wooden Nickel Fund, Mary and Lowell Peterson, A.C.V. and Mary Elston Family, Obrodovich Family Foundation, Stanley J. Cottrill Fund, Alliant Energy, UW...

Fred Foster
Clip: Season 3 Episode 9 | 5m 22sVideo has Closed Captions
From the world’s tallest building in Dubai, to Main Street Disney in Orlando, to the lights on Broadway in New York City, it is a Wisconsin company lighting the way. Fred Foster is the CEO of Electronic Theater Controls in Middleton and was chosen as one of the 10 most powerful people in the entertainment technology industry. All of this from a University of Wisconsin dropout.
Problems with Closed Captions? Closed Captioning Feedback
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Providing Support for PBS.org
Learn Moreabout PBS online sponsorshipVideo has Closed Captions
Spoken word artist Althea Miller’s life is centered on inclusivity and diversity in art. (3m 41s)
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The less serious (but still creative!) side of work at ETC. (1m 2s)
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Sam Thayer is a forager and delights in the delicious food growing naturally all around. (4m 26s)
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ETC is a part of a long history of evolution in lighting technology. (1m 11s)
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About 98% of ETC’s products are manufactured and assembled in factories in Wisconsin. (1m)
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Despite the climate, two Wisconsin artists continue sculpting through winter months. (4m 56s)
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Volunteers keep the doors open and the popcorn popping at this community movie theater. (5m 3s)
Video has Closed Captions
UW-Madison professor Gilbert Helmsley inspired Fred Foster’s study of lighting design. (56s)
Providing Support for PBS.org
Learn Moreabout PBS online sponsorshipWisconsin Life is a local public television program presented by PBS Wisconsin
Funding for Wisconsin Life is provided by the Wooden Nickel Fund, Mary and Lowell Peterson, A.C.V. and Mary Elston Family, Obrodovich Family Foundation, Stanley J. Cottrill Fund, Alliant Energy, UW...